News by Tag: Market Intelligence
Why Do We Need Market Intelligence?
December 5, 2012
Why do we bother to gather market intelligence on the strategic commodities we are sourcing? The answer is that if we don't we may be exposed to unnecessary supplier risk and any competitive advantage we thought we had may be lost.
December 5, 2012
Why do we bother to gather market intelligence on the strategic commodities we are sourcing? The answer is that if we don't we may be exposed to unnecessary supplier risk and any competitive advantage we thought we had may be lost.
Generating Customer Knowledge Is a Critical Strategy for the Branch General Manager
November 29, 2012
Over the past seventeen years there has been a great deal written about the concept known as market orientation. No need to get nervous about academic phrases at this point.
November 29, 2012
Over the past seventeen years there has been a great deal written about the concept known as market orientation. No need to get nervous about academic phrases at this point.