Khamis Blog launches a website dedicated to blue ocean strategy based on the book blue ocean.
(prHWY.com) December 16, 2012 - stoke on Trent, United Kingdom -- Khamis Blog launches a website dedicated to blue ocean strategy based on the book blue ocean.
The company Khamis Blog launched their website dedicated to blue ocean strategy based on the book blue ocean. Owned and updated by a project manager who works in the General Secretariat of the Executive Council of the Emirate of Abu Dhabi, this website khamis.ae/2012/12/blue-ocean-strategy/ contains posts on different topics such as leadership, self development, and strategy models. With innovation being a feature of this era and the goal being profit and a winning strategy being highly essential for the success of any business, understanding
blue ocean strategy book is important.
The blue strategy ocean appeared for the first time in the book which carries the same name "Blueocean Strategy" that was written by two researchers Renée Mauborgne and researcher W. Chan Kim was in the year 2005 in the field of business administration at INSEAD at the Institute of Ocean Blue in Malaysia. This became known as the Institute's headquarters for the field of Business Administration and these researchers focused on the successes that have been achieved as a result of the creation of a new area. Blue ocean book is based on specific principles and suggests pursuing the target market by offering them something unique and never seen before.
Blue ocean strategy review shows that the researchers created a new curriculum based on a set of guidelines that apply to product marketing and dealing with the competition. The strategy of blue ocean focusing on the big picture, rebuilding the limits of the market, reaching beyond the current demand, and adopting the correct strategy.
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