Foundational SEO and Social Media Marketing
The imortance of search engine optimization and how social media plays a role in it is important to know.
(prHWY.com) August 6, 2012 - New York City, NY -- Search engine optimization is a cornerstone for businesses and individuals alike who seek to enhance their online presence by obtaining the highest possible ranking on search engines. These goals are accomplished through the use of SEO, Social Media Marketing and other advertising mechanisms. When companies are focusing on promoting goods and services, SEO is an important factor in this process. In conjunction with other marketing methods, SEO is by far one of the most basic and foundational processes that must be addressed by any company who wants to enhance visibility on the web.

From a statistical point of view for individual site owners and organizations, obtaining high search rankings on Google is extremely important. Over 2 billion searches are conducted through the search engine today and shockingly 85% of the individuals conducting these searches do not click beyond the first page of search results. Armed with these statistics you can see why it is important for companies to focus on search engine optimization in conjunction with other marketing processes the compliment these actions.

Once the decision has been made to construct a website or an online presence, the next logical step is ensuring that it is promoted effectively starting with SEO. In doing so, one of the first actions should involve optimizing the site in order to make it search engine Friendly. This involves a number of factors and processes to enhance the probability of a high-ranking. Through this process, rank can fluctuate from time to time.
Recently Google just implemented an update to one of its search algorithms "penguin" which impacts the weighting of certain key factors that play into the sites page rank. These changes are important to keep up with however an observation of the essential basics to ensure that you do not perform any actions that may violate Google's process. Anyone who has had a site drop in rank severely through the use of improper search engine optimization tactics will tell you that it is not easy to regain their previous footing. seosocialweb.com can help your website pagerank with these updates.

Recently Google has increased its attention to specific social media networks and how they play into ranking a site's popularity. One of the fastest-growing segments of the Internet is the social networking category. Site owners and organizations have understood the importance of social media marketing and how it plays into their overall Internet marketing strategy.

Social media marketing involves the usage of social media networks like Twitter and Facebook in an effort to leverage these platforms as advertising vehicles. Social media marketing is a multifaceted operation and can take on much iteration through its process. On the Internet today it is important to focus on strong SEO techniques in addition to the implementation of a well-rounded social media marketing strategy. As these social media networks continue to proliferate, there is no ignoring their importance to your overall strategy and website goals.

With the major search engines focus on proper search engine optimization techniques and social media use, companies now have an opportunity to differentiate themselves through the use of these channels and foster an environment for higher engagement and community building. By following the proper social media marketing strategy and using the latest SEO techniques, your website will achieve the highest probability of a top rank in addition to generating large amounts of organic search traffic. Grow your social media networks now with seosocialweb.com services.

Company info:Seo Social Web Services specializes in getting websites established on the Internet. We also bring customers to you with social marketing - http://seosocialweb.com/

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