More Travellers Rely On Reviews to Make Better Decisions

Picking a terrible place to stay can make what was supposed to be an enjoyable vacation one of the worst times of your life. Some of the worst hotels have the most beautiful web sites, designed to perfection to give it an
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Melbourne, Australia (prHWY.com) December 18, 2012 - Picking a terrible place to stay can make what was supposed to be an enjoyable vacation one of the worst times of your life. Some of the worst hotels have the most beautiful web sites, designed to perfection to give it an illusion of a five star experience. Once you arrive, however, you quickly learn the harsh reality. Usually, it is too late to do anything, particularly if other hotels are already overbooked.

Fortunately, with the internet comes the power of consumers to share information with one another. Travellers more than ever before are relying upon written reviews to make decisions about which hotel to choose for a trip or vacation. Reviews are offered through various web sites are generally structured so that the writer provides information about different aspects of a stay such as booking, cleanliness, friendliness of staff, extra services, and others. This helps to provide a complete picture for the prospective customer about the quality of service at a particular hotel.

Unfortunately, not all reviews are reliable. Given the anonymity of the internet, anyone can write a review, even a competitor. As such, many hotels have taken steps to manage reputations, trying better ways to determine that reviews are written by actual customers. With this in mind, many hotels have begun offering customers the ability to write reviews directly on their web site. In this case, they will know the customer and any legitimate problems can be addressed personally to them.

The Charsfield Hotel in Melbourne, for example, embeds verifiable reviews from TripAdvisor onto their homepage as a way to give clients additional information about the services offered. Like many hotels, management at the Charsfield see the internet as a great way to reach new customers from around the world and understands that reviews are the primary way that travellers determine which hotel they choose. As such, they provide useful, relevant reviews from people who have stayed at the hotel.

The power of a legitimate review is that it is an unbiased first-hand account of what a place looks like, feels like, and how courteous the staff are to new guests. As such, it isn't any wonder that travellers rely on review sites more than ever before to find the best places for them and their families to stay.

About

The Hotel Charsfield is a fine example of early St Kilda Road Victorian architecture, which has heritage listing. This boutique 4 star accommodation now combines the warmth, character and style of the building with professional and friendly service to ensure the experience on offer is as unique as the guests who stay here.

Contact

Hotel Charsfield
478 St Kilda Rd
Melbourne 3004
Phone: +61 3 9866 5511
Reservations: 1300 301 830 (within Australia only)
Fax: +61 3 9867 2277
Email: info@charsfield.com
Website: http://www.charsfield.com/

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Tag Words: melbourne, charsfield hotel
Categories: Consumer

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