Action Camera Technology Upgrades Continue To Make Cheaper, Unbranded Camcorders More Attractive For Consumers- Chinavasion

Retailers of unbranded action camera models are leading the way in both value and innovation when it comes to the niche.

Kowloon, Hong Kong (prHWY.com) December 5, 2012 - Shenzhen - Action camera sales have been strong in the past few years, especially when new innovations in action camera technology are being developed not by big name brands but by smaller, less-recognized companies.

The Sony HDR-AS15 is one such case in point. The Sony AS15 was eagerly anticipated considering the Sony's reputation as one of the leading camera brands around the world. The camera was then released with the rather cumbersome price tag of nearly $300 but with features far fewer than other smaller, less known brands.

Leading gadget review site Gizmodo was underwhelmed with the AS15; citing the lack of image rotation as a key flaw in the AS15's design. Image rotation is a feature where an action or sports camera uses an accelerometer to instantly recognize its position relative to the Earth's gravity to automatically align the picture to the ground.

One reason why heavy hitters like Sony don't understand the need for this is the niche nature of action cameras.

A good surfing camera or BMX camera would appeal only to the hardcore fans of their respective sport. It then makes little sense - at least to a brand as large as Sony - to invest in innovations that address the needs of the small niches that need specific action cam features the most.
On the flipside, it is the wholesale retailers of unbranded cameras that lead the way when it comes to innovation.

Even affordable camera models with no specific brands are embedded with technologies specific to the needs of the humble sports camera: durable body materials, waterproof casings, image stabilization, automatic image orientation, high-resolutions and even high-speed capturing at 60 frames per second.

Chinavasion's Rose Li points out that the Shenzhen-based wholesale retailer carries top-tier cameras that cost half the AS15's price. The best part is that these cameras offer virtually the same features as - if not more than - their more expensive branded counterparts.

With big brands like Sony attempting to penetrate the sports camera market but failing to live up to the needs of its most ardent fans, wholesale retailers like Chinavasion will continue to lead the way when it comes to developments and innovations in action camera technology.

Shenzhen-based Chinavasion is one of the Internet's foremost wholesale retailers of all things tech-related. With action camera technology upgrades being integrated into both its branded and unbranded line of cameras, Chinavasion has set itself up as the go-to provider for the sport enthusiast looking for an effective but affordable camera. Visit Chinavasion.com today to learn more!.For more detail visit us:http://www.chinavasion.com/china/wholesale/Digital_Cameras-Camcorders/

For more details contact us:
Rose Li,
Cheung Sha Wan Road,
Kowloon,
Hong Kong.
phone: +852 81990500
Fax:+86-755-26647679

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Tag Words: camera brands, sports camera, bmx camera, surfing camera, affordable camera, best action camera, helmet camera

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