Proformative Webinar to Focus on How New Technologies are Changing the CFO Role

Leading the webinar session entitled, 'How New Technologies are Changing the Role of Finance', is Bruce Bendix, director at Baker Tilly Virchow Krause,LLP,a full-service accounting and advisory firm which is also the world's eighth largest network
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San Jose, CA (prHWY.com) November 1, 2012 - FOR IMMEDIATE RELEASE

Proformative Webinar to Focus on How New Technologies are Changing the CFO Role
With the imminent outcome of the US Presidential race between Obama and Romney, businesses are highly concerned with significant changes in business, technology and the economy that may be coming down the road

San Jose (October 26, 2012) - Proformative, the largest and fastest-growing online community and resource for senior level corporate finance, accounting, treasury and related professionals today announced its upcoming webinar on how new technologies are changing the role of the CFO.

Leading the webinar session entitled, 'How New Technologies are Changing the Role of Finance', is Bruce Bendix, director at Baker Tilly Virchow Krause, LLP, a full-service accounting and advisory firm which is also the world's eighth largest network of accounting firms.

"With the imminent outcome of the US Presidential race between President Barack Obama and Governor Mitt Romney, businesses are highly concerned with having visibility into the significant changes in business, technology and the economy that may be coming down the road" said John Kogan, four time CFO and now CEO of Proformative, "The role of finance leaders in planning, decision making, and driving technology adoption at their companies has never been more crucial for providing the visibility that leads to insights and profitability at their companies."

Participants in the webinar will gain insight into new technologies such as cloud, mobile, social, "big data" and how analytics are creating new challenges and opportunities in areas under the responsibility of the CFO. Key topics include: How do finance leaders understand and effectively satisfy the technology needs of those at their companies who drive company efficiencies and top line growth? What are the implications of these technologies for companies today, and how is the CFO's role evolving to address them?

This webinar will take place on Tuesday, November 6, 2012 from 9am - 12pm PT. Further information and registration is available at: http://bit.ly/QF0p7c. Attendees may also follow the discussion live on Twitter with #ProWeb116. Sponsorship opportunities of webinars and live events can be found here: http://bit.ly/Y30kw3.

About Proformative
Proformative is the largest and fastest-growing online community and resource for senior level corporate finance, accounting, treasury and related leaders. Proformative connects the world's corporate finance leaders to provide instant advice and insights on the tough financial and strategic challenges they face every day along with offering a wide range of news, information and analysis, including but not limited to, thousands of answers to corporate finance, treasury, and accounting questions. Proformative is the first online peer network specifically designed to help corporate finance professionals be successful in their jobs and careers. Proformative has more than 600,000 corporate finance and business professionals in its fast growing network. Proformative is headquartered in Silicon Valley, CA. Follow Proformative on Twitter @proformative and visit www.proformative.com.

Save the Date: We invite the media to attend our upcoming technology conference, ProformaTech (http://www.proformative.com/technology-conference) in San Francisco on March 20, 2013 where you'll have the opportunity to interview financial experts in the high-tech industry. Four topical education tracks will focus on best practices across the finance, accounting treasury and technology spectrum. Invitation to follow.

Media Contact:
Vanessa Nielsen
Communications Manager
press@proformative.com
408-400-3993

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Tag Words: finance, accounting, cfo, proformative
Categories: Finance

Press Release Contact
Media Contact:
Vanessa Nielsen
Communications Manager
press@proformative.com
408-400-3993

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