Mid-Premium Segment to Drive Mineral Cosmetics Market in India

Indian mid-premium mineral cosmetic market to reach the level of around INR 986 Million by 2014, predicted industry experts at RNCOS.

Noida, India (prHWY.com) October 31, 2012 - The growing prosperity of Indian upper middle class cheers the growth story of mid-premium segment of Indian mineral cosmetic market. Amid the three segments of the market comprising premium, mid-premium and mass market, the highest share is grabbed by mid-premium market acquiring almost two-third of the entire mineral cosmetic market value.

One of the key propellants of this segment is the introduction of cheaper products by cosmetic biggies in a bid to cater a bigger set of target populace and thus, build on hefty revenues. Several other critical factors, such as improved penetration in smaller towns and cities also boosted this segment of the market. Further, according to the latest edition of RNCOS, "Indian Mineral Cosmetic Market Analysis", predicts the mid-premium market to reach around INR 986 Million by 2014.

The report, "Indian Mineral Cosmetic Market Analysis" by RNCOS, spread across 35 pages, provides an in-depth research and rational analysis of the current status and expected position of the global mineral cosmetics market. It facilitates the future forecasts on overall mineral cosmetics market during 2012-2014. It also analyzes the current and expected future performance of US and Indian mineral cosmetics market and profiles key industry participants along with their mineral cosmetics product portfolio. Consumer behavior insights and recent industry developments have also been deeply covered in this report to give a refined and clear vision.

For FREE SAMPLE of this report visit: http://www.rncos.com/Report/IM459.htm

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Check Related REPORTS on: http://www.rncos.com/Retail%20industry.htm

About RNCOS

RNCOS specializes in Industry intelligence and creative solutions for contemporary business segments. Our professionals analyze the industry and its various components, with a comprehensive study of the changing market behavior. Our accuracy and data precision proves beneficial in terms of pricing and time management that assist the intending consultants in meeting their objectives in a cost-effective and timely manner.

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Tag Words: mineral cosmetic market

Categories: Retail

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