StorIT signs strategic pact with Emulex at GITEX 2012
Newly formed alliance to provide Middle East region with high performance networking solutions

StorIT, one of the leading data storage specialist value added distributor in the Middle East and North African (MENA) region, has signed a strategic partnership agreement with Emulex, the leader in networking solutions, data centre and SAN management, today (October 17, 2012) during this year's edition of the GITEX Technology Week 2012, which will run until October 18, 2012 at the Dubai World Trade Centre. The new partnership is expected to address the increasing demand for high performance kits in virtualization installations.
Under the terms of the agreement, StorIT will distribute Emulex solutions across the Middle East region, particularly in Saudi Arabia, Oman, Qatar, Bahrain and Kuwait. StorIT's established channel base combined with their strategic initiatives can help Emulex in its move to expand its reach while at the same time reinforce its presence in the region. With the newly signed partnership, Emulex now joins StorIT's leading portfolio of vendors, which includes EMC, Quantum, Mellanox, Moonwalk and QLogic.
"We are very excited with the potential opportunities that this new partnership presents for both StorIT and Emulex," said Bobby Joseph, CEO, StorIT. "Signing this new alliance during GITEX 2012, one of the most awaited IT events in the region, demonstrates our continuous efforts to be at the forefront of the IT industry. This new partnership proves to be both timely and strategic as the Middle East has expressed a demand for experts that can assess and meet the growing demand for server, networks and storage device solutions. In addition, the alliance will also give our channel partners the ability to offer high quality storage offerings and further enabling them to work on bigger projects--allowing them also to address new market segments in the region."
Emulex is expected to bring global channels, strong original equipment manufacturer (OEM) relationships and an industry leading hardware roadmap to their partnership with StorIT. The company has become widely known for its design, development and supply of fibre channel host bus adapters, 10Gb Ethernet network interface cards, Ethernet-based converged network adapters, controllers, embedded bridges & switches, integrated baseboard management controllers (iBMCs) and connectivity management solutions.
"When we were looking for a potential Middle East partner, we had wanted to tie up with a go-to-market partner with the relationships and momentum to break us out into motivated data centre partners. Our decision to partner with StorIT demonstrates our confidence in the company's capacity to deliver and provide value added service to its rapidly growing customer base in the region. The company offers its channel partners with true technical understanding, market knowledge and fast-focused service, which will definitely help us in our efforts to speed up deals and deliver better results for our customers and resellers," concluded Craig Skelton, Channel Director, Emulex.
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