Ten Reasons Your Business Needs SMS Marketing
Mobile coupons have a much higher redemption rate over paper coupons. The return on investment of SMS Marketing is fantastic.

Let's take a look at why your business needs to be using SMS Marketing:
1. Everyone has a phone. I don't know anyone who isn't attached to a cell phone! Most people use their phone not only to make calls, but also to take pictures, listen to music, watch videos, research products, and most of all - text.
2. Texting is popular. It's an easy way to communicate! For some reason, typing out a message seems to be more appealing and sometimes easier than making a call. Your customers text each other regularly, why don't you?
3. It's affordable. Text plans are so inexpensive, that it doesn't make sense for a company or business not to include this technology into their marketing plan. The cost is mere pennies per message, a no brainer.
4. It's personal. People currently use text messaging to communicate with their nearest and dearest. When used in a tasteful manner, a business can reach a customer via text and connect with them on an intimate level.
5. Access is everything. 97% of text messages are opened and read. This is a substantially larger receipt rate over email marketing, telemarketing, and snail mail marketing. Makes sense!
6. Need for speed. Text messages are received instantly! Most texts are opened and read in less than 10 minutes. Businesses can reach consumers in the blink of an eye. This control over marketing timing is highly favorable.
7. Efficiency hits it big. A text message is limited to 160 characters, but this isn't a bad thing. Businesses must make their message short and sweet - which is just the way customers prefer them to be. Get to the point!
8. Go green or go home. One of the best things about text message marketing is the lack of paper, ink, toner, postage, trash . . . etc. All that material and effort on something someone most likely will discard. Save a tree with a text.
9. Permission granted. Customers have to opt-in in order to receive a marketing message. They choose to be in your database, this is the main reason why SMS Marketing is so effective!
10. Results, results, results. People respond very well to SMS Marketing. It works! Customers are highly likely to return for a sale, or special. Mobile coupons have a much higher redemption rate over paper coupons. The return on investment of SMS Marketing is fantastic.
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sms marketing
Categories: Advertising
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