Batting Maestro-Sunil Gavaskar named the new brand ambassador of Danube

Sunil Gavaskar to represent the brand's values of excellence and quality
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Dubai, United Arab Emirates ( May 17, 2012 - Dubai, May 17, 2012: Danube, the leader in construction, building materials and home interiors announced, Mr.Sunil Gavaskar, the 'Cricket Legend' as their new brand ambassador at a press conference held at Grand Hyatt.

Sunil Gavaskar or 'Sunny' as he is lovingly called by fans is an outstanding cricketer and legendary opening batsman for India. An epitome of discipline, dedication and determination, he is a hero for millions around the globe. He has been awarded the Padma Bhushan for his exceptional performance in sports (cricket), and has also authored several books on cricket such as Idols, Runs and Ruins, One Day Wonders and an autobiography called 'Sunny Days'. The 'Border-Gavaskar' Trophy is instituted in his co-honor. He is a prominent television commentator and presenter and even today, stands as an inspiration to young cricketers across the globe with several records by the player being left untouched.

"We are pleased to welcome Sunil to the Danube family," said Mr.Anis Sajan, Managing Director of Danube. "Our association with Sunil recapitulates our plans to strengthen our market position in the region. Sunil embodies the spirit of a true sportsman and has over the years exemplified commitment, performance and consistency which perfectly match the brand values of Danube. We are extremely privileged to have partnered with him and through this association, we hope to build a strong brand connect with our customers", he added.

"The brand's journey to excellence is a personification of my journey to success. I love the fact that Danube as a brand stands for quality and excellence and aims to reflect the long journey it has taken to become a leading provider of building materials and home interior products across the region. I see in the company the zest to continue to be a global winner and am really excited to be its partner in the grand journey," said Mr.Sunil Gavaskar, the new brand ambassador of Danube.

"We are proud of Danube's progression over the last 19 years and it is heartening to see the brand celebrate another milestone. With Sunil as the brand ambassador, we aim to position the brand forward with a powerful thought that will resonate with our customers. We will continue to live up to our reputation of being providers of world-class materials by understanding the demands and requirements of our growing customers and stake holders," concluded Mr.Adel Sajan, Director of Danube Group.

Established in Dubai 19 years ago, Danube has grown from a small trading firm in 1993 to one of the largest building materials company in the region. The company has in stock more than 25,000 products and value added services in-house and operates from its head office in Jebel Ali Free Zone. Danube retail stores have earned a strong consumer following and acceptance due to its reputation of providing customers with high quality, world class products for the home and commercial use. Danube is located in UAE, Bahrain, Muscat, Saudi Arabia, Qatar, India and China. The company also maintains key procurement office in Canada.

Danube remains steadfast in their continuous commitment towards new and innovative product offerings. All products conform to set European standards of excellence and are offered at affordable prices for its wide range of customers across the region. Danube maintains a large inventory of all its products in different warehouse facilities in the UAE.

As a brand ambassador, Sunil Gavaskar will exclusively partner Danube across the spectrum of services they offer. He will endorse Danube's offerings through advertisements, events and personal appearances.


Tag Words: construction, danube
Categories: Business

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