How Alfamart Keeps on the Front Indonesian Retail Industry

These days the retail industry in Indonesia is dominated by modern convenience stores from nationwide retail chains or in Indonesia known as minimarket.

depok, Indonesia (prHWY.com) March 15, 2012 - These days the retail industry in Indonesia is dominated by modern convenience stores from nationwide retail chains or in Indonesia known as minimarket. It is really easy to find modern convenience stores in every side of the streets of cities throughout Indonesia even to the suburban area. There are many reasons why modern convenience stores become very popular. It offers better shipping experience than traditional market and old fashioned stores and as it is from a huge retail chain companies, the stores could offer lowest price.

One of the biggest players in modern chained retail stores is Alfamart. This brand is even the pioneer of modern retail store in this country. No wonder that Alfamart has very strong retail chain in most part of Indonesia. Even in big cities, we can find Alfamart convenience stores in almost every street. With much competitive retail business lately, Alfamart needs new strategy to keep ahead its competitors. Beside expanding its stores and offering better value to their customers, Alfamart also has promotion of the best local member Alfamart minimarket Indonesia(Promo Member Alfamart Minimarket Lokal Terbaik Indonesia). Every customer could apply to Alfamart membership card to get various benefits including special discount for selected items, member's loyalty award and lots more benefits offered to their members.

It can't be denied that the rapid growth of modern retail networks in Indonesia creates a concern to local business owners and traditional market merchants. Alfamart really needs to deal with this issue and this company really has a good strategy with its promotion of Indonesia(Promo Indonesia) local products. Alfamart build a partnership with small and medium enterprises and facilitates them to distribute their product through Alfamart chain. It also facilitates local products to be displayed and sold on Alfamart stores. With this strategy, Alfamart wants to build strong brand image and customer's loyalty to become ahead its competitors.

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Tag Words: promo indonesia

Categories: Business

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