SEO Company UK Pros Share Tips For Getting Great Exposure Through Press Releases

"Many businesses overlook the power of using online press release distribution for generating traffic and strengthening authority in an industry or profession. "

Malpas, United Kingdom (prHWY.com) September 2, 2011 - Cheshire, UK, 2nd Sep 2011 - Online press releases are one of the most overlooked, yet powerful, tools for generating links pointing back to websites. Backlinks are critical for improving your page rank. Business owners can get a lot of mileage out of a small investment in press release distribution. A press release can be used in addition to article marketing to drive buyers to your web site, and increase your inbound link count.

A spokeswoman for SEO Company UK shared these tips for getting the most out of a press release. "First, you have to get the reader to want to read more in the press release. The first thing you must have is a great, eye catching title. It doesn't have to be an outrageous title, but one that piques curiosity. If the reader doesn't click the link to open your press release, then it doesn't matter what is in the rest of the news item." She further clarified, "You don't have to use the main keyword phrase in the title, because it may not benefit the open factor. Sprinkle the keywords throughout the rest of the press release though."

Here are a few other ideas for creating a newsworthy press release:

* Introducing new products or services or changes in your offers
* New facilities or relocations
* New partnerships or joint ventures
* Awards, honors or achievements
* Announce and invite people to seminars
* Offer answers to frequently asked questions
* New hires or promotions
* Customer recognition
* Unique events

As for SEO rules in press releases, it's a good idea to include one keyword phrase for every one hundred words. Some press release distribution services allow links within the main body. If this is the case for your PR service, link the keyword phrase that you focused on for the press release and point it to your home page or internal page. You want to incorporate anchor text, the hyperlinked keywords, and the full URL into the content of your press release. Always check and follow the rules for your distribution service.

Put the power of online press releases into your marketing plan. Contact the experts at SEO Company UK today for fast and affordable press release services.

About UK SEO Company:
SEO Company UK is a Specialized Search Engine Optimisation Company that helps to promote their Client's Websites in order to improve search engine rankings and also improve leads and sales.


Contact Information:
John Godwin
Owner
The Hough Granary
Malpas
Cheshire
SY14 7JJ
UK
Tel: +441948861375
Website: http://www.seocompanyuk.uk.com/

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Tag Words: seo company uk

Categories: Internet

Press Release Contact
John Godwin,
Owner,
The Hough Granary,
Malpas,
Cheshire,
SY14 7JJ
UK

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