DealDrums.com - A New, Fast-Growing Daily Deals Website
This is about the launch of group buying and daily deals site in India, DealDrums.
A new and potentially game-changing entrant into the daily deals / discounts arena in India is DealDrums.com (http://www.dealdrums.com), a local shopping offers website that features one discount deal each day in Hyderabad (for now), typically between 50% and 90%, available exclusively to its users.
DealDrums.com negotiates daily deals and discounts for customers at businesses in their neighbourhood, including at restaurants, gaming parlours, beauty salons, car service centres, fitness/yoga classes, gyms, cookery classes and Ayurvedic spas.
One deal is offered each day. Customers can purchase the deals online (with the usual options of net banking, credit card or debit card), and instantly get the vouchers through email and SMS. However, one major way in which DealDrums.com differs from most other daily deal websites is that it also delivers vouchers at the door steps of its users, completely free.
DealDrums.com belongs to LRR Technologies Pvt. Ltd., a leading local online business founded in 1999, which also operates the hugely successful fullhyd.com (http://www.fullhyderabad.com). fullhyd.com is a local guide to Hyderabad and Secunderabad, has close to half a million unique visits a month, and is arguably India's largest local guide by traffic in an Indian city (based on the Google AdPlanner statistics for January 2011).
LRR Technologies also runs localtiger.com (http://www.localtiger.com), a network of local information website for several cities that is fast turning quite popular.
These two portals form an important reason that DealDrums.com could be quite different from all the other businesses springing into the daily deals area, and a potential game-changer. The company is well-entrenched in online local content, and thus has both hundreds of thousands of dedicated users for its properties already, and established relationships with local merchants. DealDrums.com will leverage on these to negotiate the best daily deals for its users.
Indeed, Dealdrums.com is blessed with a huge user base right from day 1. It is not surprising then that it boasts of 14,000 Facebook fans (http://www.facebook.com/DDHyderabad) and 65,000 registered users very soon after launch, and in just 1 city (Hyderabad).
The fact that the site typically offers the first voucher free of cost to a customer is proving to be a big hit, too.
The site plans to expand to other metros of India in 3 months, and expects to build similar user bases as fast, thanks to its existing properties.
The CEO and founder of LRR Technologies is Kishore Kadiyala, an MBA from IIM Calcutta and a B Tech from IIT Madras, who is quite passionate about and highly experienced in bringing local businesses closer to residents of a city.
Tag Words: online discounts, best deals, deals in hyderabad, online, shopping, offers, discounts, daily deals