Benchmarking and consultoria web importance in business today

Benchmarking involves management identifying the best firms in their industry, or any other industry where similar processes exist, and comparing the results and processes of those studied (the "targets")

valencia, Spain (prHWY.com) May 19, 2011 - to one's own results and processes to learn how well the targets perform and, more importantly, how they do it. Dimensions typically measured are quality, time and cost. Improvements from learning mean doing things better, faster, and cheaper (1). Organizations of all sizes can benefit from benchmarking, and it is especially useful for small to medium sized organizations. Smaller development offices benefit because benchmarking can help them avoid reinventing the wheel. By examining the standards and practices of industry leaders, these organizations can adapt them to suit their needs.

Types of Benchmarking: consultoria web


Internal Benchmarking

This type of benchmarking is used when an organisation searches for best practice within its own boundaries.
Explorative Benchmarking

Explorative benchmarking is used to compare the performance of an organisation with other competitive and non-competitive organisations. This can be done both at organisational and functional level.
Comparative Benchmarking

Comparative benchmarking is used to compare the performance of an organisation, In either case, a set of appropriate measures is agreed, and current performance is measured. This is then compared with other organisations either by searching and analysing information in the public domain, or by requesting information from the organisation itself.
Best Practice Benchmarking

Best Practice Benchmarking is used to identify and learn from best practices in other organisations using similar processes but achieving superior performance. This requires firstly a thorough understanding of your current process and its performance, and secondly an ability to identify the enablers to outstanding performance in the benchmark process. These are then adapted with the benefit of your own process knowledge

Reasons for benchmarking
Ø To measure the organization (it can also be used to access its SWOT analysis).
Ø To compare your process measure to those of your benchmarking partners.
Ø To decide who is best in certain business activities.
Ø Sometimes you can adopt your partners best practice to help stimulate your business growth.


How does benchmarking work?

The process follows these steps:

(i) Assessment: What level and scope of study will provide the most leverage for improvement?
(ii) Problem Identification: What do we expect to realize from this project?
(iii) Process Description: How does our present process work?
(iv) Secondary Research: What is know/published about this opportunity area?
(v) Question Set Development and Testing: What should we ask, to get the richest most useful information?
(vi) Partner Company Identification: Who has a process that is best-in-class?
(vii) Partner Company Recruiting: Will the companies we need to talk with talk with us?
(vii) Primary Research: What is the data we'll collect from partner companies?
(viii) Data Collection and Management: How do we need to organize the data to manage it as it is collected?
(ix) Data Analysis and Display: How do we analyze and display the information to make it meaningful?
(ix) Opportunity Identification: What is the best possibility for improving the process being studied?
(x) Change Design and Implementation: How do we introduce the changes so that we get maximum benefit?
(xi) Learning Implementation: How do we capture the experience of this project so that the organization can make further improvements more easily(3).

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Tag Words: consultoria web

Categories: Business

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