UK SEO Consultant Having Reputation Management Success

It can take years to build a good reputation but a bad reputation can be created in minutes. Mark Stubbles, a UK SEO Consultant says not building an internet presence could be putting your bricks and mortar business at risk.

Berkshire, United Kingdom (prHWY.com) February 27, 2013 - Mark is an SEO Consultant, he had 8 years online marketing experience before he set up http://pandaseo.co.uk. Mark started offering his services on a freelance/consultancy basis in August 2012, he said he has been very pleased with the way business has been going and has decided to offer a new service, online reputation management.

Mark said "We have been able to effectively manage what appears in the search engine results pages for certain clients, one client had a very big problem, the Search Engine Results Pages for their brand name contained very negative results. A former employee had gone on the rampage and the SEO of the clients site was very weak. Anyone doing a search on the clients brand name would find bad reviews and blog posts before the clients own website."

Naturally in this day and age with the internet being a massive source of information search engines are often the first port of call, potential clients that are looking to make sure their money will be well spent can just search your company name to see what former clients have said. The problem with this research strategy is that satisfied clients are not usually as quick to leave feedback as unsatisfied ones are.

The internet also gives disgruntled employees and unscrupulous competitors an opportunity to write false reviews about your business.

So how can you manage your businesses online reputation?

Mark gives a few tips, he says "you should try to catch any real complaints and rectify negative situations before they escalate, this can be done quite easily by using social networking sites such as Twitter and Facebook. You can also increase the amount of complimentary reviews by asking happy clients to leave feedback on your Yelp and Google maps listing."

To promote the new service Panda SEO have added a short online reputation management case study to their website and created a short YouTube Video that you can watch here

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Tag Words: business, reputation, seo

Categories: Marketing

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