MEFMA to discuss role of facilities management in evolution of built environment in Middle East during Annual Confex 2013

Newly launched MEFMA research report provides starting point for FM companies to conduct component reference life assessment

Dubai, United Arab Emirates (prHWY.com) February 7, 2013 - Dubai, UAE - February 6, 2013 - The Middle East Facility Management Association (MEFMA), the dedicated platform for the industry, by the industry, serving the Middle East FM community, has revealed that it will discuss the role of facilities management in the evolution of the built environment in Middle East that integrates people, process, place and technology, during the MEFMA Annual Confex 2013 at The Address Hotel, Dubai Marina from February 10 to 11. MEFMA will also conduct an exclusive presentation of the key findings of its latest "Facility and Equipment Reference and Estimated Service Life Research Report", complementing the series of accredited training programmes, educational courses, seminars, conferences, and extensive regional networking and fund-raising events that have been lined up for the second edition of the MEFMA Annual Confex.

Organised under the theme "Engaging the Region's Built Environment", the MEFMA Annual Confex 2013 will gather MEFMA members along with prominent personalities in the facilities management industry to discuss the most pressing issues as well as challenges and opportunities in the regional and global FM industry. The MEFMA research report, in particular, provides a starting point for MEFMA members to conduct component reference life assessment, a critical design process that supports facilities managers as they strive to ensure that the service life of a facility is equal to or greater than its design life.

H.E. Marwan Bin Ghalita, CEO, Real Estate Regulatory Agency (RERA) & Chairman MENARES, said, "With a steadily increasing number of companies and organisations in the region, recognising the distinct advantages of facilities management, including cost and energy efficiencies, the regional FM industry is expected to witness sustained growth in the months ahead. This further underlines the importance of the upcoming edition of the MEFMA Annual Confex as the event will serve as the perfect platform for industry peers to discuss challenges and opportunities, and share best practices."

Jamal Abdulla Lootah, President of MEFMA and CEO of Imdaad, said: "Facilities Management plays a vital role in promoting sustainability and energy conservation in the society. The MEFMA research report, in fact, provides a good starting point for component reference life assessment, making it an invaluable tool to enhance the sustainable use of resources and facilities across the Middle East. FM companies are in an excellent position to influence other sectors of the society to embrace sustainable technologies and practices, including the use of more efficient and cost-effective alternative sources of energy. The MEFMA Annual Confex thus serves as an excellent venue to discuss our sustainability plans and strategies, and strengthen our collaboration with all stakeholders in the Middle East facilities management industry."

Ali Al Suwaidi, MEFMA Board Member and Vice President of IDAMA, said: "MEFMA continues to lead the way in educating the public and pushing for reforms and regulations that promote sustainable growth and development in the Middle East. IDAMA, being one of the founding members of MEFMA, is strongly focused on enhancing the standards and best practices in facilities management and making them more relevant to the specific needs and demands of Middle East enterprises. The special MEFMA presentation about the role of facilities management in the evolution of the built environment in Middle East will provide key insights about the challenges, emerging technologies, top trends, growth drivers and long-term outlook of the FM industry in the Middle East. Leveraging our core expertise, resources and in-depth understanding of the region's built environment, IDAMA is also looking forward to share our own practical experiences and success stories that will help provide participants with a better understanding of the critical importance of facilities management as a strategic business investment."

Supported by the Real Estate Regulatory Agency, MEFMA provides a dedicated platform for FM professionals, wider construction industry stakeholders and owner associations. MEFMA works with industry professionals to implement long-term sustainable development strategies, and deliver best-in-class customer service and asset protection to ensure better Return on Investment (ROI).

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